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The Tech Report
Following on the heels of our Friday deal of the week post is this evening’s topic: the ever-growing, can’t-kill-it phenomenon of the mail-in rebate. I hate them, and I want them to die. They are intentionally designed for and depend on low redemption rates in order to succeed, and rebate processing firms game things in order to ensure their success. Their shady practices bilk consumers out of millions.

Some of you, I know, enjoy rebate deals. You like feeling the charge of getting a special deal. Perhaps you hear the sound of a cash register ringing in the background as you fill out that microscopic form. Perhaps you just like being able to justify a purchase you might not otherwise make. Whatever the case, their psychology works for you.

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